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    Looking for Miss America
    A Pageantโ€™s 100-Year Quest to Define Womanhood

    by Margot Mifflin

    ๐Ÿ”ฐ Looking for Miss America โ€“ Read More ๐Ÿ”ฐ

    • Author: Margot Mifflin
    • Genres: history, feminism
    • Publisher: Counterpoint
    • Release date: August 4, 2020
    • Format: hardcover, 320 pages
    • ISBN: 9781640092235 (1640092234)
    • Language: english

    About The Book

    From an author praised for writing โ€œdelicious social historyโ€ (Dwight Garner, The New York Times) comes a lively account of memorable Miss America contestants, protests, and scandalsโ€•and how the pageant, nearing its one hundredth anniversary, serves as an unintended indicator of feminist progress

    Looking for Miss America is a fast-paced narrative history of a curious and contradictory institution. From its start in 1921 as an Atlantic City tourist draw to its current incarnation as a scholarship competition, the pageant has indexed womenโ€™s status during periods of social changeโ€•the post-suffrage 1920s, the Eisenhower 1950s, the #MeToo era. This ever-changing institution has been shaped by war, evangelism, the rise of television and reality TV, and, significantly, by contestants who confounded expectations.

    Spotlighting individuals, from Yolande Betbeze, whose refusal to pose in swimsuits led an angry sponsor to launch the rival Miss USA contest, to the first black winner, Vanessa Williams, who received death threats and was protected by sharpshooters in her hometown parade, Margot Mifflin shows how women made hard bargains even as they used the pageant for economic advancement. The pageantโ€™s history includes, crucially, those it excluded; the notorious Rule Seven, which required contestants to be โ€œof the white race,โ€ was retired in the 1950s, but no women of color were crowned until the 1980s.

    In rigorously researched, vibrant chapters that unpack each decade of the pageant, Looking for Miss America examines the heady blend of capitalism, patriotism, class anxiety, and cultural mythology that has fueled this American ritual.

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